Worked example: how a £30,000 merchant cash advance actually plays out
This is an illustrative worked example with round numbers, not a client case study and not a quote — real offers depend on your trading and differ between funders. The point is to show the mechanics: what a factor rate and holdback do to a business’s cash, month by month, from drawdown to final payment.
The setup: a food business takes a £30,000 advance at a 1.25 factor rate with a 12% holdback on card takings. Total repayment is fixed on day one at £30,000 × 1.25 = £37,500, so the cost of the money is £7,500 whatever happens next.
What repayment looks like in a normal month
Suppose the business takes £40,000 a month in card payments in an average month. The holdback deducts 12% of each day’s card takings, so a £40,000 month sends £4,800 to the funder and leaves £35,200 flowing into the business as usual. At that pace, £37,500 is repaid in just under eight months.
| Monthly card takings | Deducted (12%) | Kept by the business | Months to repay £37,500 at this pace |
|---|---|---|---|
| £30,000 | £3,600 | £26,400 | about 10.5 |
| £40,000 | £4,800 | £35,200 | about 7.8 |
| £50,000 | £6,000 | £44,000 | about 6.3 |
What happens in a quiet month
This is the feature the product is built around. If takings drop to £25,000 in a slow January, the deduction drops with them to £3,000 — there is no fixed instalment to find. The trade-off is symmetrical and worth seeing plainly: repaying more slowly does not reduce the £37,500 total, so a quiet run of months stretches the same fixed cost over a longer period. Faster repayment does not save money either; the factor-rate cost was set at signature.
The same £7,500, expressed as an annual rate
A factor rate hides the thing every other product has to show, which is what the money costs per year. The arithmetic is not difficult. £7,500 on £30,000 is 25% of the advance. Repay it over the eight months our average column suggests and the simple annualised equivalent is roughly 37%; stretch it to sixteen quiet months and it falls to about 19%. Same total, same agreement, opposite-looking numbers.
That is the honest reason MCA providers quote a factor rate rather than an APR: the repayment period is not fixed, so no single annual figure is true for the whole life of the deal. It is also the reason a fast repayment on an advance is expensive rather than efficient, which is the reverse of every loan you have ever had.
| Months to repay | Total cost | Cost as a share of the advance | Simple annualised equivalent |
|---|---|---|---|
| 6 | £7,500 | 25% | about 50% |
| 8 | £7,500 | 25% | about 37% |
| 12 | £7,500 | 25% | about 25% |
| 16 | £7,500 | 25% | about 19% |
What the same £30,000 looks like as a term loan
The comparison worth running is not advance against nothing, it is advance against the alternative on the same panel. At £25,000 unsecured, 36 of our lenders have a product covering the amount, over terms of 1 to 72 months, with published rate floors from 4.1% and a median floor of 19.2% a year (checked September 2026). At £50,000 the count rises to 47 and the median floor falls to 17%.
A loan at a rate in that region, over twelve months, costs less in pounds than £7,500. What it does not do is flex. The instalment is the same in a dead January as in a busy December, and a missed one is a default rather than a slow week. That is the whole trade, and it is a trade about cash flow rather than about price.
Our unsecured panel of 55 lenders carries both shapes, so the same enquiry can be tested against each. We would rather show you the two totals side by side than sell you the one that pays best. The lender still makes its own decision on either.
Three things to check on a real offer
First, whether the quoted total repayment includes every fee. Some agreements add an origination or administration charge on top of the factor-rate total, so the number on the term sheet is not the number leaving your account.
Second, whether deductions are daily or weekly, and whether they come from the card processor before settlement or by direct debit afterwards. Weekly deductions taken after settlement are far easier to reconcile, and far less likely to bounce.
Third, what happens if you want a top-up. Most funders open one at 50% to 70% repaid, and a top-up usually settles the original advance and starts a new one at a new factor rate. That is not the same as borrowing more on the existing terms, and it is where stacked advances tend to begin.
When does this example make sense, and when not?
Run the purpose against the £7,500 cost. If the £30,000 buys stock or equipment that earns back more than £37,500 within the repayment window, the advance has paid for itself; the businesses this structure suits are ones whose revenue is card-based and whose plan for the money is specific. The example works badly if the £30,000 is covering ongoing losses — the deduction makes every future month 12% tighter while the underlying problem continues.
Two checks belong next to any real offer: the equivalent cost over your realistic repayment period (a £7,500 cost over eight months is a very different annualised rate than over sixteen), and the twelve questions on our checklist, starting with whether the quoted total includes every fee.
The panel behind this page
Through our broker network we place cases with a panel of 200+ UK lenders offering 1,800+ products, from high-street banks to specialist funds. Advances sit inside our unsecured panel of 55 lenders, which also carries the term loans this example compares against (checked September 2026; panel composition changes over time). We check criteria first and approach only the lenders whose requirements you fit. The full roster, category by category, is published in our lender directory.
Frequently asked questions
How is the total cost of a merchant cash advance calculated?
Advance × factor rate. In this example, £30,000 × 1.25 = £37,500 to repay, a fixed cost of £7,500. The factor rate is set before signature and the total does not change with repayment speed — faster repayment does not reduce it, slower repayment does not increase it.
What percentage of card sales does an MCA take?
The holdback varies by funder and by deal; this illustration uses 12%. The percentage is fixed in the agreement, so the pound amount deducted rises and falls with daily takings. Ask what the exact percentage is, and whether deductions are daily or weekly, before signing.
Is this example what I would actually be offered?
No — it is an illustration with round numbers to show the mechanics. Real factor rates and holdbacks depend on trading history, sector and the funder’s current appetite, and can be better or worse than the figures used here. Any real quote should state your actual total repayment as one fixed number.
Is CapExpand FCA regulated?
CapExpand Ltd is not directly authorised by the Financial Conduct Authority. CapExpand Ltd (FRN 1060885) is an Appointed Representative of White Rose Finance Group Limited, which is authorised and regulated by the Financial Conduct Authority (FRN 630772). That appointment means White Rose Finance Group Limited is responsible for our credit broking, and both firms appear on the Financial Services Register at register.fca.org.uk. We are a credit broker, not a lender.
Sources
Panel counts cover available products only. The £30,000 example uses round illustrative numbers and is not a quote.
Want this worked through on your numbers?
Send your card takings and the amount you have in mind. You get the same table back with real figures.
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