Kriya review UK 2026: the invoice finance facility, and what became of MarketFinance

Who owns Kriya now

One company number, 07330525, has carried three trading names since 29 July 2010. It was MarketInvoice Limited until 11 November 2019, MarketFinance Limited until 6 December 2022, and Kriya Finance Limited since. A client holding an old MarketFinance agreement is dealing with the same legal person under different branding, which is worth knowing before anyone goes looking for a company that no longer appears to exist.

Allica Bank announced the acquisition on 22 October 2025, a day after Kriya posted its own version. Neither side disclosed a price and neither stated what proportion of the equity moved, so we write “acquired by Allica Bank” and leave the 100% figure in the trade press where we found it. Allica's release says Kriya keeps its brand, that co-founder Anil Stocker continues to lead the business, and that Kriya's employees joined Allica in the deal. Allica put a number on the ambition rather than the price: an initial £1 billion of working capital finance to SMEs over three years, against total Allica SME lending it described as having reached £3.5 billion.

The register corroborates the timing without leaning on anybody's press office. Kriya has three registered charges and none outstanding. A TriplePoint Capital charge created on 30 January 2023 was satisfied on 21 October 2025, the same day as Kriya's blog post. The site now carries dedicated pages for Allica relationship managers to submit a prospect and request indicative terms, so the referral flow inside the group is already built.

What FCA reference 750199 actually covers

Kriya's footer carries one piece of FCA wording, and it is easy to read as more than it is. Verbatim: “Kriya Finance Limited is supervised by the Financial Conduct Authority for anti-money laundering purposes (FCA reference no: 750199)”.

That is a registration for money laundering supervision. It is not an authorisation to carry on a regulated activity. Firms that sit outside the permissions regime but move money still need an anti-money-laundering supervisor, and the FCA is Kriya's. The reference number identifies it on that register and nothing more. It grants no conduct protections over an invoice finance facility and no Financial Ombudsman route for a limited company client.

None of which is a criticism. Invoice finance to a business is not a regulated activity, so no authorisation is needed, and Kriya claims none. The trap is purely one of appearance: a footer line containing the words Financial Conduct Authority and a six-digit number reads like a licence to a business owner who has never had cause to tell a registration from an authorisation. On this facility, the contract is the protection.

What Kriya lends, and what happened to the MarketFinance loan book

The centre of gravity has moved. Embedded PayLater is the flagship: a B2B buy now pay later product that a seller drops into their own checkout, with variants for Stripe checkouts and for offline sales channels, plus buyer authentication and upfront payments. Invoice finance sits alongside it rather than in front of it.

On the invoice side the product is selective. A client trades chosen invoices, Kriya advances up to 90% of face value and reduces that percentage in sectors where underpayment is common, and the funded invoices are assigned: Kriya's FAQ puts it as transferring the legal ownership of them. Customer payments do not land in Kriya's account. They go into a Barclays trust account opened in the client's own company name, which is a better structure than several competitors run and worth asking any factor about.

The unsecured lending line that made MarketFinance's name has quietly changed shape. Kriya's header still has a TermLoans login, which is a servicing portal for people who already have one, and the site sells a Working Capital Loans product for buying stock. There is no standalone application journey for an unsecured business term loan. Whether Kriya is writing new TermLoans at all is not published, so we ask rather than assume, and any client who arrives asking for “the MarketFinance loan” needs that conversation before anything else.

What a Kriya facility costs

Kriya publishes the architecture of its pricing and none of the levels. Two structures are described in the FAQ. A contract facility carries a subscription fee, which is a fixed monthly charge for having the facility, a listing fee covering the CHAPS payment that sends the money, and a discount fee, which is the interest on funds drawn. A pay as you go facility swaps the subscription for a service fee charged as a percentage of invoice face value, keeping the listing fee and the discount fee.

No service fee percentage appears anywhere. Neither does a margin over base rate, and Kriya says so in its own words: the personalised interest rate is calculated using a wide range of data points. That is honest, and it also means nobody can price a Kriya facility from the website. Any number a comparison table shows you for Kriya was not published by Kriya.

One detail changes the arithmetic more than most people expect. Interest accrues on the gross advance, which the FAQ defines as the amount before the service fee is taken off. The cash that actually reaches the bank account is smaller than the balance the interest is running on, so the effective cost of the money received is higher than the headline discount rate. Kriya can also apply other funds sitting in the trust account against an overdue balance, so the facility is not as ring-fenced invoice by invoice as selective funding sounds.

The contract terms, and what happens at day 17

Leaving takes three months' notice at the end of the agreed term. Going early is possible but the remaining subscription fee still has to be settled, which is the practical cost of an exit. On security, the FAQ lists what Kriya may ask for: a personal guarantee, a fraud indemnity and a debenture. Not every deal will carry all three, and a client should find out which apply to theirs before signing rather than after.

The recourse timetable is published, and it is quick. An email goes out when the invoice passes its due date. At day 10 Kriya can offer a repurchase. At day 17 it issues a Demand for Repurchase, at which point the client pays the outstanding balance plus a fee of up to 10%, and Kriya then discloses its assignment to the customer who has not paid. A business with debtors that habitually run three weeks late will meet that clock regularly.

Confidentiality is qualified rather than promised. Kriya says it will never openly disclose that it is calling on behalf of Kriya during verification, but that it may name itself if the customer specifically asks. For a client whose main worry is what their largest buyer thinks, that is a materially different promise from a confidential facility, and the day 17 disclosure sits behind it.

Who qualifies, and how quickly money arrives

Kriya publishes eligibility for PayLater, not for invoice finance. The PayLater criteria are limited companies, limited liability partnerships, limited partnerships and sole traders, with a minimum of three months trading. Those rules belong to the payments product. Minimum turnover, trading history and excluded sectors for the invoice facility are not published at all, which makes a pre-submission conversation the only way to know whether a case fits.

Three speed figures appear across the site and they measure the same thing from different starting points. The marketing headline is up to 90% of an invoice within 24 hours. The FAQ says funds typically arrive within two working days once a trade is submitted and verified, and within eight working hours if the client has connected their business bank account for verification. All three are drawdown times measured from verification. Kriya publishes no setup time for the facility itself, so the two working day figure is the one to plan around and the 24 hour line is a best case.

Where Kriya contradicts itself

The invoice finance page says: no hidden fees or contracts, you only pay when you finance an invoice. The FAQ on the same site describes a subscription contract with a three month notice period and an early exit charge. Both pages are Kriya's. We take the FAQ as the operative description, because it is the one written to describe the agreement, and we never repeat the no contracts line to a client.

The founding date is a smaller version of the same problem. Companies House says incorporated 29 July 2010. The FAQ says established 2011. Two stat strips on the homepage both say launched in 2012, while giving different lifetime volumes to each other. Kriya's FAQ address is still the old Scrutton Street office while the footer and the register both say 15 Worship Street, and the footer copyright still reads 2025. None of that affects a facility. It does tell you which pages have been maintained since the acquisition and which have not.

On reviews, Kriya holds 4.3 from 583 reviews on Trustpilot, read on 7 September 2026. Kriya also names Barclays Bank, Santander Innoventures and the British Business Bank as backers, and announced a £50 million debt facility from Viola Credit in January 2024 to fund PayLater. We report those as Kriya's own claims because that is what they are.